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Effective eDetailing builds deeper physician relationships
David Ormesher, CEO, closerlook, inc. and Darren Ostmeyer, Senior Product Manager of Neuroscience Marketing, Takeda Pharmaceuticals North America, delivered an in-depth presentation entitled ““Completing the Relationship—Leveraging eDetailing as a Strategic Listening Post”:/perspective/events/the_5th_annual_edetailing_summit” at the 5th Annual eDetailing conference, a showcase for next-generation solutions that enable companies to revitalize physician relationships.
Ormesher and Ostmeyer drew on their expertise in creating strategic, interactive marketing pieces for the healthcare industry to present their shared vision of eDetailing as a valuable two-way communication between doctor and pharmaceutical company.
The Center for Business Intelligence hosted the 5th Annual Summit on eDetailing from September 28-29, 2006 at the Hilton Philadelphia City Avenue in Philadelphia, PA.
If you would like more information on this presentation, please call or email your request to Stacy Augustyniak at 312 640 3700 or saugustyniak@closerlook.com.
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