Our musings on things digital, marketing, and pharma

Value Extraction – Mining for Gold in Late-Stage Products

The long tail of data – techniques for turning old pharma products into productive assets

Three questions data should answer for successful pharma marketing

At the heart of the matter, all this activity focuses on answering three basic questions about our healthcare audience: Who cares? What do they care about? And when do they need to know?

Marketing technology for pharma

An overview of some of today’s most talked about tech

Consumer health innovation and the window of opportunity for pharma

Learn more about how the pharma industry can play an important role in the next wave of digital health tools.

Are you seeing the whole picture?

Gain insight and clarity through physician CRM.

The drugs, Optistavin, Easovartis and Librylin, and names, results, case studies and specific information, referenced in this advertisement are fictional and were created solely for illustrating the digital marketing capabilities of closerlook, inc. Any resemblance to actual drugs, medications, treatments, persons, living or dead, or to actual events, is purely coincidental. closerlook, inc. does not assume and hereby disclaims any liability to any party for any loss, damage or disruption caused by such party’s reliance on the fictitious information contained in this illustration.

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